You have proven your business and achieved traction in at least your home market. Have you thought about where to take the business and how to leverage the hard work you have done?
Some Things To Think About…
- Is your business well into the green zone on the business growth matrix?
- Do you have disruptive ‘game-changing’ technology, products or services?
- Do you know your core competences and the basis for your current and future competitive advantage?
- Do you understand the competitive landscape and how this is likely to evolve? (You may not be the only disrupter out there, so don’t just think about the incumbents.)
- Why is your solution unique?
- Do you understand your value proposition, how this can be monetised, and how your revenues and profits will be derived?
- Have you segmented your market and defined your Ideal Customers?
- Why will your offerings be commercially compelling for your target customers? How is this likely to evolve?
- Is there a global market for your products or services?
- Is the demand likely to grow? What third party data do you have to substantiate this?
- What do you need for the business to scale globally?
These are some questions to consider. Our Initial Screening has over seventy (70) criteria we use to assess the growth potential and readiness of a business.
If you think you’re ready to talk, then contact us.
Choose the Right Path
There are a number of mechanisms available to scale your business and to realise the value created in the enterprise. Often cash injection by way of equity or debt will be required along the way. The two most common ways of realising value are by trade sale and public capital market listing.
Why access Public Capital Markets?
It’s no secret that it usually takes substantial capital to build a business, especially if you’re trying to build a serious global business quickly. Are public capital markets the answer for you?
Be careful. Get help.
Accessing public capital markets via an IPO (Initial Public Offering) or an RTO (Reverse Take Over) back-door listing can make perfect sense, but you need to have the right business – and help from experienced advisors you can trust.
Avoid Aggressive Dilution
You will need to share your equity, but you don’t want to suffer from excessive dilution of your shareholding.
Private investors often demand significant discounts for investing in a private company whose shares will not be liquid (i.e. easily tradeable). It is risky for investors in your private company to hold shares that are difficult to sell, especially without an agreed exit strategy.
It is very easy for founders to be excessively diluted before they have raised sufficient investment capital to give the business real traction in the marketplace. This is especially true if you seek investments from traditional Venture Capital providers. You may be much better off with long-term strategic investors and experienced partners who bring both capital and the guidance to build the business quickly.
A well-structured IPO or RTO provides the ability to raise less expensive, less diluting investment capital from public capital markets, initially and on an ongoing basis for your continued managed growth. x10 Partners can help you fast-track this process.
Driving exponential growth.
Accelerating access to capital markets.